vivo Announces vivo V30 Series: Elevating Portrait Photography with Studio Quality Aura Light and ZEISS Partnership in V30 Pro
- vivo and ZEISS expand their collaboration, now bringing joint R&D to the V series smartphone for the first time
- India’s slimmest smartphones of 2024, featuring India-inspired colors
vivo, the innovative global smartphone brand, today expanded its popular V-Series portfolio in India with the launch of V30 series. The new V30 series showcases substantial enhancements in camera performance while seamlessly continuing the iconic design legacy of the V-Series, marking a significant evolution in smartphone innovation, boasting the slimmest body yet housing a 5000 mAh battery. Debuting with the vivo V30 Pro, vivo extended its partnership with ZEISS for the first time in the V series featuring a vivo ZEISS Co-Engineered Imaging system, elevating smartphone portrait photography to a new level. V30 series showcases a spectrum of vibrant India-inspired colors, setting a new standard for smartphone design excellence.
Both smartphones are equipped with a 50 MP VCS main camera, further powered by vivo’s exclusive Studio Quality Aura Light technology. The Studio Quality Aura Light in the V30 series intelligently identifies and adjusts the color temperature, from cool to warm tones, expanding the adjustment range by nearly 20% and enabling users to click stunning portraits even in challenging, low-light conditions.
vivo V30 series seamlessly merges design and technological innovation, and will be available in the following colors:
- vivo V30 Pro will come in two color options – Andaman Blue and Classic Black and will be priced at INR 41,999 for the 8 GB + 256 GB variant and INR 46,999 for the 12 GB+ 512 GB.
- vivo V30 will be available in three color options – Andaman Blue, Peacock Green (with color-changing), and Classic Black. The smartphone will be available in three storage variants priced at INR 33,999 for the 8 GB+ 128 GB variant, INR 35,999/- for the 8 GB+ 256 GB, and INR 37,999 for the 12 GB + 256 GB variant.
- The V30 series will be available for pre-book starting today and will go on sale across Flipkart, vivo India e-store, and all partner retail stores from March 14, 2024. Consumers can also avail of the following offers on the V30 series:
Online offers
- Flat 10% Instant Discount on HDFC bank and SBI with additional upgrade bonus of up to INR 4,000, along with 6 months No Cost EMI
Mainline offers
- Flat 10% Instant Cashback with 8 months zero-down payment along with 40% off on vivo V-Shield plan
Commenting on the launch, Geetaj Channana, Head of Corporate Strategy, vivo India said, “We’re thrilled to unveil the next chapter of our V series journey with the launch of the all-new vivo V30 series in India. With a focus on cutting-edge camera technology and exquisite design, the V30 series sets new standards. Notably, our V30 series phones are India’s slimmest smartphones of 2024, featuring a powerful 5000 mAh battery. Taking it up a notch, the V30 Pro marks a milestone in our collaboration with ZEISS, delivering professional-grade imaging quality with each of its three rear cameras. This joint expertise ensures an exceptional portrait photography experience for our users.”
“Boasting unique hues inspired by the essence of India, such as the breathtaking Andaman Blue, the regal Peacock Green, and the timeless Classic Black, each variant reflects our nation’s vibrant spirit. We’ve enhanced our vivo-exclusive Studio Quality Aura Light by extending the range of adjustments by nearly 20%, empowering users to capture flawless portraits in any lighting scenario. With these advancements and more, we’re confident that the V30 series embodies the perfect fusion of innovation and user experience, destined to captivate our consumers.”
“MediaTek Dimensity 8200 is designed to offer incredible display, connectivity, gaming, and picture quality features in an ultra power-efficient 4nm chipset, along with exceptionally fast AI-noise reduction for photo capture”, said Anuj Sidharth, Deputy Director Marketing & Communications, MediaTek. “MediaTek Dimensity 8200 sets the benchmark with its premium 14-bit HDR-ISP, empowering users to capture the world in true-to-life HDR video through three cameras simultaneously. The vivo V30 Pro powered by MediaTek Dimensity 8200, stands as a testament to the latest innovation by vivo to redefine smartphone photography, offering enhanced brightness, lightning-fast autofocus, intricate details, and sharper images, ensuring every moment is captured with unparalleled brilliance.”
Capture Professional and Studio-Level Portraits
vivo’s V-series smartphones have a legacy of providing remarkable camera performance, and the all-new V30 series takes the camera capabilities one notch higher, with vivo extending its collaboration with ZEISS in the V30 Pro
The vivo V30 Pro comes equipped with a ZEISS Triple Main camera with Sony IMX920 sensor that meets ZEISS Optics Standards. It includes a 50 MP ZEISS Professional Portrait Camera, a 50MP AF Ultra Wide-Angle Camera, and a 50 MP (VCS) True Color Main Camera with Optical Image Stabilization, enabling the camera to deliver clear photos even in shaky conditions.
The V30 Pro comes with the ZEISS Style Portrait, bringing six different portrait-style bokeh options inspired by the distinctive bokeh look of iconic ZEISS lenses. These include ZEISS Biotar, Sonnar, Planar, Distagon, Cinematic Style Bokeh, and ZEISS Cine-Flare Portrait.
The V30 Pro introduces ZEISS Cinematic Video Bokeh, delivering a cinematic experience with its 2.39:1 aspect ratio and AI-powered natural bokeh effect. Furthermore, ZEISS Natural Color makes the pictures look and feel more real and natural, and the ZEISS Border Watermark feature adds an artistic touch to photos, showcasing the vivo ZEISS Co-engineered Imaging System.
In contrast, the vivo V30 boasts a 50MP (VCS) True Color Main Camera equipped with Optical Image Stabilization and a 50MP AF Ultra Wide-Angle Camera.
The ultra-wide-angle camera on the V30 series provides an impressive 119% ultra-wide-angle perspective. Both devices also feature vivo’s exclusive Studio Quality Aura Light Technology that aims to provide studio-like control over lighting challenges in portrait photography, including low light, complex scenarios, and color accuracy. For group photos, it offers the 50 MP AI Group Portrait feature, a perfectly angled 92° wide-angle lens, and portrait autofocus for clear shots of subjects at any distance.
Coming to the front camera of the V30 Series smartphones, the 50-MP Eye AF Group Selfie camera features a remarkable 50 MP resolution, improved wide-angle lens, and standard autofocus.
Furthermore, both smartphones are also equipped to record 4K videos from the front and rear cameras.
India’s slimmest smartphone of 2024 with India-inspired colours
Sporting a slim 7.45 mm design and a comfortable 3D curve, the V30 Pro and V30 smartphones boast an elegant 3D borderless curved display, enhancing the in-hand feel for the users. Both devices seamlessly integrate powerful hardware into a compact form factor, achieved through state-of-the-art design and engineering prowess. After going through multiple generations of products, vivo has created the slimmest and most powerful phone in the V-series with the V30 and V30 Pro weighing just 186g and 188g respectively.
The phone is designed with a reinforced middle frame, raised metal edge, and customized aluminum alloy corners for added durability and fall resistance. Inspired by air-raid shelter designs, it features cushioning materials, a stress conduction structure, and sealed vulnerable areas for enhanced water resistance. This meticulous design ensures both lightness and sturdiness, providing peace of mind.
vivo V30 comes in three color variants – Andaman Blue, Peacock Green (color-changing), and Classic Black, while the V30 Pro comes in Andaman Blue and Classic Black options. The Andaman Blue pays homage to the calming hues of the Andaman Sea, while the Peacock Green captures the majestic beauty of the Indian Peacock. Both colors feature unique textures and shimmering effects, evoking serenity and mesmerizing visual appeal.
Ultra Clear Sunlight 1.5K Display
The V30 series is equipped with a 6.78-inch, 1.5K (2800×1260) 3D curved AMOLED display with a 120 Hz refresh rate, delivering an immersive, clear, and smooth visual experience to the consumers. The smartphones can achieve a peak local brightness of 2800 nits, 213% higher than their predecessor, delivering great visibility even in extreme sunlight.
To provide an industry-leading eye protection solution, covering both hardware and software, vivo has obtained the professional SGS eye-protection certification for the V30 series, ensuring a comfortable and healthy experience for consumers. To ensure durability, the vivo V30 series comes with high-performance Schott Xensation α glass for the display.
Powerful all-round performance and longest battery life of V-series to date
vivo V30 series offers significant performance upgrades compared to the previous V-series generation. Boasting a large 5000 mAh battery with 80W FlashCharge, both smartphones provide optimal performance and energy efficiency. The smartphones are equipped with an extended battery lifespan that lasts twice as long and a battery health that remains above 80% for up to 4 years, thanks to 1600 charge-discharge cycles. This ensures long-lasting durability for 4 years.
vivo V30 Pro is equipped with a powerful MediaTek Dimensity 8200 SoC processor that utilizes TSMC’s cutting-edge 4 nm process and a 3.1 GHz super large core, offering superior power efficiency and performance. V30 on the other hand is powered by the Snapdragon 7 Gen 3 processor.
The vivo V30 series heat dissipation system within its slim body, features a large VC covering the primary heat source for stable performance. With 11 built-in temperature sensors, the V30 series monitors temperature in real time, enhancing heat dissipation efficiency and intelligence.
Both devices operate on FunTouch OS 14 which combines vivo’s design-driven values with exciting personalization options, advanced privacy features, and enhanced security protection. They come with a software promise of 3 generations of Android updates & 4 years of security updates.
Like all vivo devices, the V30 series follows vivo’s commitment to ‘Make in India’, and is manufactured at vivo’s Greater Noida facility that employs around 10,000 men and women, ensuring all vivo devices sold in India are made by fellow Indians in India.
About vivo
vivo is a technology brand that creates great products based on a design-driven value, with smart devices and intelligent services as its core. The brand aims to build a bridge between humans and the digital world. Through unique creativity, vivo brand provides users with an increasingly convenient mobile and digital life. Following its core values, which include Benfen*, user orientation, design-driven value, continuous learning and team spirit, vivo has implemented a sustainable development strategy with the vision of developing into a healthier, more sustainable world-class corporation.
While bringing together and developing the best local talents to deliver excellence, vivo brand is supported by a network of R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai, Xi’an and more cities, focusing on the development of state-of-the-art consumer technologies, including 5G, artificial intelligence, industrial design, imaging system and other up-and-coming technologies. Globally, vivo brand has also set up an intelligent manufacturing network (including those authorised by vivo), with an annual production capacity of nearly 200 million smartphones. As of now, vivo brand has branched out its sales network across more than 60 countries and regions and is loved by more than 500 million users worldwide.
*“Benfen” is a term describing the attitude on doing the right things and doing things right – which is the ideal description of vivo’s mission to create value for society.