Experiences

Brand Purpose

Where Your Loved Ones are, is #Wherejoylives

We chase ambition and strive for success, expecting joy to greet us on the other side. But if we look into our hearts, we'll know that family is where joy has lived forever, and for 10 years vivo has connected us to them so that we can truly #LiveTheJoy.

Switch Off

vivo believes in the power of meaningful connections. That's why we're encouraging you to switch off and spend quality time with your loved ones. Let's cherish the moments that truly matter and prioritise human connection over technology.

Tech Day

vivo Tech Day brings to light the advancement in technology that is specifically designed to address consumer pain points through in-depth R&D and deep-rooted collaborations including but not limited to areas of Telecommunication, Camera and Design.

vivo Imagine

Born from vivo’s passion for imaging excellence, this platform invites visionaries from across India to push the boundaries of what’s possible with a smartphone camera. Because when you learn the art of photography under the guidance of award-winning pro photographers, there is nothing you can’t do with your lens. Dive deeper into the craft, exploring new techniques and perspectives that ignite your creativity. Capture moments that resonate with emotion and tell stories that inspire. Unleash your potential and redefine your limits in the world of photography. It’s time to transform the ordinary into the extraordinary and experience #TheJoyOfImagination.

Diwali

A picture may be worth a thousand words, but nothing beats the stories we create through the moments we share with our loved ones. As vivo celebrates 10 years of bringing people where they belong, the campaign emphasizes that the heart of Diwali is found in the warmth of those shared smiles and the connections we cherish. Each gathering, laugh, and hug adds to the special memories we create, reminding us that the true spirit of Diwali lies in the #JoyOfHomeComing. No matter how far away you are or how busy life gets, it's never too late to go home this Diwali.