vivo Unboxes its Flagship X60 Series; Co-engineered with ZEISS to Offer Industry-leading Photography Experience
- Launches vivo X60, X60 Pro and X60 Pro+ with best-in-class imaging capabilities, impeccable design aesthetics and powerful performance
- Unveils “vivo X League” to offer Premium Service Experience & Privileges for vivo X60 customers
- Launches vivo X60, X60 Pro and X60 Pro+ with best-in-class imaging capabilities, impeccable design aesthetics and powerful performanceUnveils “vivo X League” to offer Premium Service Experience & Privileges for vivo X60 customers
At a starting price of INR 37,990, the vivo X60 Series 5G will be available across mainline
retail partners, vivo India E-store and major e-commerce websites with pre-bookings starting from today
vivo the innovative global smartphone brand, today unveiled the all-new vivo X60 series of flagship smartphones in major International markets including India. Featuring professional photography capabilities, premium sleek design, and unparallel performance, the X60 series 5G consisting of the X60, X60 Pro and X60 Pro+ – marks the inaugural vivo devices to be conceived in collaboration with ZEISS, a global leader in optics and opto-electronics. With cutting-edge design from vivo and maximum imaging quality co-engineered by ZEISS, the X60 series signifies vivo’s commitment to deliver the ultimate mobile photography experience.
The first vivo smartphone to be co-engineered with the iconic brand, the X60 series 5G integrates the user-oriented innovation of vivo and the outstanding expertise in mobile imaging of ZEISS to culminate outstanding software and hardware capabilities. The combined best-in-class optical lenses, sensors, image processing algorithms and diverse multi-modal features allow users to enjoy camera technologies that were previously only limited to professional photographers. The vivo X60 series runs on the powerful Qualcomm Snapdragon 8 series 5G Mobile Platform that promises to deliver an unmatched lag-free experience.
The X60 Pro+ comes with a premium soft vegan leather wrap in a stunning Emperor Blue color, whereas X60Pro and X60 variant will be available in two stunning color options— Midnight Black and Shimmer Blue. Priced at INR 37,990 (X60 8+128GB), INR 41,990 (X60 12+256GB), INR 49,990 (X60 Pro 12+256GB) and INR 69,990 (X60 Pro+ 12+256GB) all four variants will be available starting 2nd April 2021 on vivo India E-store, Amazon.in, Flipkart, and other major e-commerce websites along with offline partner retail stores across India.
Commenting on the launch, Nipun Marya, Director – Brand Strategy, vivo India, said, “vivo has always been driven by innovation, and the X60 series is a testament to that promise. The X60 series takes our learning from the very successful X50 series to a whole new level. Featuring the latest Gimbal 2.0 technology, running on the leading 8 series Snapdragon processors, all encapsulated in an elegant and ergonomic design, the X60 series is a true flagship.“
He further added, “vivo is spearheading the field of mobile photography by providing professional-grade camera technologies to smartphone users. The X60 series is the newest chapter in vivo’s legacy of delivering cutting-edge mobile photography experiences. And to give our users unparalleled sharpness, clarity and image quality, we have co-engineered with ZEISS – a legend in the world of optics for 175 years.”
Continuing vivo’s commitment to ‘Make in India’, the vivo X60 series has been manufactured at vivo’s Greater Noida facility.
Photography Redefined Through Global Partnership with ZEISS
Key to the X60 series’ top-notch photography capabilities lies in its groundbreaking vivo ZEISS co-engineered imaging system, resulting in uncompromisable and powerful performance. The X60 Pro+ comes with a quad-camera design with four rear cameras (50MP + 48MP + 32MP + 8MP), while the X60 Pro model has three rear cameras (48MP + 13MP + 13MP), as well as a 32MP front camera. The ZEISS logo has been emblazoned on the lens, while the ZEISS Vario-Tessar trademark is engraved beneath the cameras, fitting for the professional photography flagship device that is sure to turn heads.
For the first time, users can also access ZEISS Biotar Portrait Style on the vivo X series. This new feature allows users to create customized professional portraits, with an unprecedented ability to render center sharpness and unique swirly harmonious bokeh.
At the top of the line, the vivo X60 Pro+ has certified compliance to ZEISS T* Coating, a remarkable stride towards achieving professional optical imaging in a smartphone. With T* Coating, the X60 Pro+ enhances light transmission and reduces reflections, effectively avoiding stray light, ghosting and other irrelevant image artifacts to significantly improve image quality.
Bringing Advanced Imaging Features to Users
vivo has refined its existing imaging technologies to be implemented within the X60 Pro+ and X60 Pro, starting with Gimbal Stabilization 2.0. Both devices utilize the latest VIS 5-axis video stabilization technology while the X60 Pro+ is even equipped with an Ultra-Wide Gimbal Camera, allowing users to obtain clear shots of objects in dynamic motion with greater accuracy. Additionally, Extreme Night Vision 2.0 helps users to recreate the million shades of night with a single tap, capturing the impressive expanse of the night through vivo’s innovative AI noise reduction algorithm.
The X60 Pro+ utilizes a new Dual Main Camera System, composed of a super large 50 MP Ultra-Sensing GN1 Sensor with f/1.57 large aperture and 100MP super HD mode, as well as a 48MP Ultra-Wide Gimbal Camera with 114-degree field of view for steady footage control. Depending on their situational needs, users may also choose between HDR Super Night Portrait, Ultra-Wide Night Mode, Panorama Night Mode, Pro Sports Mode, Kids Snapshot, Multi-Style Portrait and Long-Exposure Mode, amongst many others.
Optimal Power and Flagship Performance
The vivo X60 Pro+ runs on the Qualcomm Snapdragon 888 5G Mobile Platform, while the rest of the X60 series is fitted out with the Qualcomm Snapdragon 870 to collectively beat its predecessors on all fronts with superior and smoother daily user experiences. With a substantial boost in CPU and GPU performance, these energy-efficient processors contain integrated 5G basebands that can make the user’s 5G wireless network lightning-fast with minimal latency.
To accelerate the speed of its flagship processor, the ultrafast LPDDR5 and UFS 3.1 on the vivo X60 Pro+ allow for astounding performance in sequential reading and writing speed, providing users with substantially quicker file transfer and larger file storage. Decked with a 4200mAh (TYP) battery and 55W FlashCharge technology, a full power recharge is always within easy reach for X60 Pro+ users; concurrently, vivo’s 33W FlashCharge technology on the X60 Pro and X60 allows for solid durability and swift charging time, providing a more convenient mobile experience.
Optimizing users’ sensory experience, the vivo X60 series features a 120Hz refresh rate* and 240Hz response rate running on an edge-to-edge AMOLED display. The industry-leading 120Hz refresh rate allows for effortless scrolling and viewing, while the 240Hz response rate induces an ultra-responsive touch screen to optimize user performance in gaming or occupational capacities. Additionally, the X60 series has been awarded with certifications including HDR10+, SGS Eye Care Display, SGS Seamless and Hi-Res Audio; consumers can look forward to vivid clarity with stunning displays, leading to rich and immersive visuals that won’t strain the eyes after long periods of usage.
Ultra-Thin Design with Premium Aesthetics
Notwithstanding the multitude of powerful features and cutting-edge capabilities of the X60 series, vivo has managed to encapsulate all of this technology into slim constructs and lightweight shells. The X60 is complete with a stunning 6.56-inch flexible Ultra O Screen containing a 3.96mm front camera punch hole centered at the top with ultra-narrow bezels; the Midnight Black colourway weighs a mere 176 grams with an ultra-thin body of 7.36 mm.
vivo X League for the ultimate consumer experience
With the X60 series, besides giving you the best in class camera, design and performance, vivo India has also introduced “vivo X League” to provide buyers additional peace of mind. With all variants of the X60 series, customers will enjoy benefits like 24*7 exclusive calling line, 2 years warranty (1 year extended) and complimentary 3 month Amazon Prime membership. Free, fast delivery | Deals | Video | Music & more